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Three years of work.
Ten sales?

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What's inside

Four parts. One finished plan.

Nine hands-on exercises across four parts. Start with the scorecard that tells you which one to open first, then work through it in order — every exercise ends with something written in your own words, not a pile of notes.

01

Positioning

What shelf does your book belong on? Find your comp titles, write a one-sentence positioning statement, and run the genre signals check.

02

Categories & keywords

Where buyers actually look. How BSR and BISAC codes really work, then build your three categories and seven keywords.

03

Who it's for

Your mom, dad and best friend aren't your market. Build a profile of the one reader every decision gets checked against.

04

What sells (and what doesn't)

The honest list of what moves books versus what wastes your time, plus a blurb builder and a real reader reviews plan.

Plus the part everyone asks for

A 30-day plan + your book on one page

Week by week, exactly what to do with what you've just filled in. Finish with your whole marketing plan distilled onto one page you can pin above your desk.

Who it's for

Written for authors doing this themselves.

We're a publishing company — ghostwriting, editing, cover design, marketing and audiobooks. This is the same thinking we apply to our own authors' launches, written so you can do it without us.

If you'd rather hand it over, that's what we do for a living. But the workbook stands on its own, and it's free either way.

You haven't launched yet

Start here. This groundwork is worth more than anything you can do after launch day.

You launched and it went quiet

The most common story we hear. The workbook is built to find exactly where the drop-off is.

You're already spending on ads

Find out whether the problem is your ads or your listing. Usually it's the listing — and that's free to fix.

Free download

Your book isn't bad.It's invisible.

Download the workbook, give it an afternoon, and you'll know exactly what to do next. No cost, and no call required.

Get the free workbook

Sent straight to your inbox.

No cost, no catch. privacy policy.